Target is a legitimate, long-standing, and safe major US retailer. While the company maintains a secure platform and offers the convenience of a 90-day return policy and physical store locations, shoppers frequently report significant dissatisfaction with online customer service, shipping reliability, and order fulfillment. It remains a reliable choice for most standard purchases, but customers should be prepared for potential hurdles if issues arise with online orders.
Video reviews
Pros
- Large, well-established US-based retailer with a physical presence for easy returns/pickups
- Generally secure website infrastructure and legitimate business operations
- Wide selection of goods including owned brands and popular name brands
- Rewards program (Target Circle/RedCard) available for savings
Cons
- Frequent reports of poor or difficult-to-reach online customer service
- Issues with delivery delays, missing items, or receiving damaged/defective products
- Negative customer experiences regarding online-exclusive promotions and gift card fulfillment
- Reports of inconsistent in-store and online shopping experiences
⚠ Red flags
- Reports of deceptive or inconsistent online pricing practices
- Multiple consumer reports of unresolved issues with online order fulfillment and customer service communication
Safety signals
Third-party ratings
Facts
Better options
Why switch: Some customers find Walmart to have lower prices on comparable household goods and groceries.
May offer more consistent online customer service and reliable shipping experiences for certain product categories.
Based on 8 sources
Target Corporation | BBB Business Profile | Better Business BureauTarget.com Reviews and Reputation (95/100 Trust Score)Target Review 2026: Legit & Safe? Trust Score 87/100Returns : Help : TargetTarget Reviews | Read Customer Service Reviews of www.target.comTarget Reviews 4,001Target Stores Reviews: Written By CustomersTarget Corporation | BBB Reviews | Better Business BureauBuyer reports
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