Is Rakuten a Legit Website?

Wondering if Rakuten is a legit website? HasTrust gives it a trust score of 80/100 (Trusted), reflecting a long-established cashback platform that is safe to use for most shoppers. Millions earn rewards successfully, but be aware that tracking issues can happen and customer support can be hard to reach.

rakuten.com
88
TrustedBuy
🔗https://rakuten.com
Why this score?
Base reputation80
Among the most-visited sites (rank #2186)+8
Trust score88

Rakuten is a legitimate, long-established cashback platform that is safe to use for most shoppers. While millions of users successfully earn rewards, you should be aware that tracking issues can occur, and customer support can be difficult to reach if a problem arises. To maximize your chances of success, disable ad blockers, follow official activation steps, and avoid relying on the service for guaranteed cashback on very high-value purchases.

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Video reviews

Pros

  • Free to use with no membership fees
  • Works with thousands of major retailers
  • Reliable payment history for most users
  • Simple browser extension and app interface

Cons

  • Cashback tracking can fail, requiring support claims
  • Payouts are quarterly, leading to long waits for funds
  • Customer support is often reported as slow or unresponsive
  • Accounts may be suspended or earnings forfeited for suspected policy violations

⚠ Red flags

  • Reports of accounts suspended near payout dates without clear explanation
  • Instances of pending cashback being denied or disappearing on large purchases
  • Support often provides generic or automated responses

Safety signals

Clear contact/policy information
Secure payment options (HTTPS/SSL)
BBB Accreditation/Rating (A+)
Reports of missing payouts or account issues on review sites

Third-party ratings

Trustpilot4.6/5
BBB1.69/5
Sitejabber3.1/5

Facts

Domain registered 1997-09 · 28 years old
Connection Valid HTTPS certificate
Certificate valid until 2026-09-08 (81 days) · DigiCert Inc
Founded Year: 1997/1998
Headquarters Country: Japan
Parent Company: Rakuten Group, Inc.
Payment Schedule: Quarterly (Feb, May, Aug, Nov)

Better options

💡 Smarter pick
TopCashbackFree to join/use

Why switch: Often offers higher cashback percentages, though the interface may be less polished.

CO
Capital One ShoppingFree to join/use

Focuses heavily on automatic coupon code testing and price comparisons.

HasTrust summarizes public web sources and can be wrong or out of date. Not a guarantee of safety or quality — always verify before you buy or pay.

🛡️ Site safety check

Domain registered 28+ years ago
Valid HTTPS encryption (certificate by DigiCert Inc)
On the public web since 2000 (Internet Archive)
Among the ~1M most-visited sites on the web (Majestic Million #2186)

What you should do

  • Still pay with a method that has buyer protection (credit card or PayPal), never a bank transfer.
  • Check the returns policy and delivery time before ordering.
  • We keep tracking this site — check back here if anything feels off later.
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Checked 52 days ago. · How we score →

Frequently asked

Is rakuten legit?

Trusted. HasTrust trust score: 88/100. Rakuten is a legitimate, long-established cashback platform that is safe to use for most shoppers. While millions of users successfully earn rewards, you should be aware that tracking issues can occur, and customer support can be difficult to reach if a problem arises. To maximize your chances of success, disable ad blockers, follow official activation steps, and avoid relying on the service for guaranteed cashback on very high-value purchases.

Is rakuten a scam?

Possible concerns from our check: Reports of accounts suspended near payout dates without clear explanation; Instances of pending cashback being denied or disappearing on large purchases; Support often provides generic or automated responses

What is the rakuten trust score?

HasTrust rates rakuten 88/100 (Trusted). Buy

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